Potentials in insurance:
1. Lack of understanding of customer needs
Customer requirements regarding service offerings and quality are high and often not yet anchored in the processes. As a result, the interface with the customer has great potential for improvement.
2. Changing technologies and operating models
The new technologies not only change the entire customer interaction, but also have an impact on the operating models and the organisational structure in the insurance industry. These changes must be sustainably anchored in the company.
3. Digital ecosystems
Linking insurance offers with services from service providers is becoming increasingly important and should be networked in digital ecosystems.
4. Lack of data as a basis for automation
Data is indispensable as a basis for end-to-end digitalisation. However, this data is often unstructured and not fully usable for automation.